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A focused reading path from the Domain Brief.
Make naming and pricing choices with a clear business case. These articles explore premium valuation, the difference between an asking price and useful evidence, and the choice between .COM and .XYZ. The starting point is your audience and the full address they will hear, type, and remember. Test alternatives, identify the tradeoffs you are willing to make, and keep renewal costs visible alongside the acquisition budget. A thoughtful domain strategy connects the name to its intended use without assuming that a premium label or an extension can guarantee a commercial outcome.
Compare .COM and .XYZ through audience fit, spoken recall, brand clarity, acquisition costs, and renewals. Build a practical decision around your project rather than assumptions about extensions or search rankings.
Read the guide: .COM vs .XYZ: A Domain Decision Guide for Founders and CreatorsEvaluate a premium domain through business fit, language, comparable sales, total costs, and negotiation. Build a defensible price range without treating an asking price or automated estimate as certainty.
Read the guide: Premium Domain Valuation: Build a Price You Can Explain
